No matter which group you’re in, making money with a blog—whether it’s a hobby blog or a business blog—is possible. It’s not a get rich quick ordeal, but if you do it right, you could make enough to support your family and more.
One of the most common ways bloggers make money is through placing ads on their site. There are two popular types of ads:
CPC/PPC Ads: Cost per click (also called pay per click) ads are usually banners that you place in your content or sidebar. Each time a reader clicks on the ad, you’re paid for that click.
CPM Ads: CPM Ads, or “cost per 1,000 impressions,” are ads that pay you a fixed amount of money based on how many people view your ad.
Perhaps the most popular network for placing these types of ads is Google AdSense. With this program, you don’t need to be in direct contact with advertisers; you simply place the banner on your site, Google chooses ads relevant to your content, and your viewers click on the ads. There are countless similar programs available if you find that AdSense doesn’t work for you, such as Chitika, Infolinks, and Media.net.
Working with advertising networks isn’t your only option when it comes to selling ads. If you end up with enough traffic, advertisers may come directly to you and ask you to place their ad on your site. You can also contact advertisers yourself. The biggest difference from the abovementioned option is that there’s no middle man, which means you can set your own ad rates.
Selling private ads can come in the form of banners, buttons, or links. You can even make money writing sponsorship posts where you write about or give a review of an advertiser’s product or service. Another option is to write an underwritten post or series, which is where you can write about any topic, but the advertiser pays for a “Brought to you by” mention in the content.
The ways you make money with this can vary. For instance, you might charge a one-time fee for a link within a post. If you’re hosting banner ads, you might charge your partner monthly.
I hope this info is helpful and can aid in your blogs as well. Happy monetizing!
Great material. I think it is important for us students to be aware blog/website monetizing. There are several avenues of revenue that are easily unnoticed. We need to maximize our possibilities. There is a way for us to monetize our blogger accounts, but accounts have to be 9 months old. Good post!
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